Maximizing Your Membership

10 Ways to Make the Most of Your Membership

Membership with Visit Phoenix is a valuable tool for marketing your business. Like any tool, it must be used effectively.

 

Read and respond to correspondence from Visit Phoenix

  • This includes leads, publication updates and service requests.

 

Keep us up-to-date

  • Keep staff apprised of new developments and changes in your business.

  • Be sure to share account and contact changes with the membership department.

 

Refresh your marketing message on VisitPhoenix.com quarterly

  • There 1.8 million reasons to keep your message fresh—that’s how many visits we had to our site this past fiscal year.

  • Helps ensure prime search engine optimization.

 

Get involved in opportunities to meet clients and travel writers

  • Participate in trade shows and sales mission opportunities, buyer education trips, site inspections, and media hosting opportunities.

 

Utilize Visit Phoenix publications

  • Provide our complimentary publications to your customers.

  • Use the Destination Planning Guide or the Travel Guide in your sales efforts.

 

Build relationship with fellow members

  • Visit Phoenix members are a valuable referral source.

  • People refer business to people they know, like and trust.

 

Educate Visit Phoenix staff about your product or service

  • Determine the markets you would like us to help you access and how you’d like to market your product or service. Then set up a meeting with the staff focused on those markets.

  • Stop into our Visitor Center and educate the center’s staff on your product or service. Click here for directions to the center in downtown.

  • Participate in our Member Showcase, held semi-annually.

 

Post packages, special offers and events VisitPhoenix.com

  • Enjoy the added exposure you’ll receive at no additional cost.

  • Visit Phoenix actively drives traffic to these pages.

 

Provide promotional brochures to the Visitor Information Center

  • Assist Visitor Center staff in informing visitors of your product or service.

  • Big referral source! The Visitor Center provided more than 40,000 referrals last year.

 

Learn the need of meeting planners and tour operators